With Kids Around, the French powerhouse Children Worldwide Fashion (CWF) is no longer just dressing the world’s most iconic luxury children but building its own universe.
And in Paris, with Kids Around Le Show, that universe finally came to life.
The brand reveal, a legacy acquisition, and a collection that captures what kidswear looks like right now: playful, styled, and unapologetically expressive.
Kids Around Le Show brought together the full force of CWF’s portfolio: from Kenzo and Chloé to Givenchy, Boss, Lanvin, Zadig & Voltaire, Marc Jacobs, DKNY, Michael Kors and more.
If Le Show was the statement, the Kids Around Spring/Summer 2026 collection is the mood.
For years, Kids Around existed as a curated destination: a place where families could shop the biggest names in children’s fashion, all under one roof.
And that shift matters. Because instead of translating adult fashion into smaller sizes, Kids Around is building a language that belongs to kids, where comfort, personality, and style coexist naturally.
This first official Kids Around collection leans into a world where pink meets green, sport meets preppy, and style feels effortless.
Designed for everyday adventures, the pieces mix comfort and style: from denim looks and sporty sets to lightweight layers and fun statement outfits. Whether it’s playing outdoors, relaxing by the pool or enjoying time with friends, every look is made to move, explore and stand out.
With a blend of sporty, casual and chic influences, this collection celebrates kids being kids: free, confident and full of life.
With a presence in over 80 countries and decades of expertise, CWF has always shaped kidswear behind the scenes. Now, with Kids Around, it steps forward, combining:
And turning it into something visible, cohesive, and future-facing.
And Kids Around SS26? It’s only the beginning. Because if this first collection proves anything, it’s that kidswear is no longer following fashion, it’s becoming one of its most exciting spaces.
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