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BUGABOO GIRAFFE

October 8, 2022

Bugaboo expands its product portfolio with the Bugaboo Giraffe

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A chair designed for all ages, adjustable in one second.

Embracing the best of Dutch design and crafted from sustainable materials, the versatile chair is adjustable in one second and is available in five colour options.

Bugaboo is pleased to announce the expansion of its product portfolio and entry into a new category, with the launch of the Bugaboo Giraffe; a chair designed for all ages. The innovative design offers five different seating solutions that can adapt to all milestones and moments in a child’s growth journey — from newborn to toddler and up to adult. The premium chair is available in five striking colour options to suit any interior, whether used at the dining table for mealtime or around the house for learning, playing, sleeping and growing. The Bugaboo Giraffe is available to order via bugaboo.com.

“As is the case with all Bugaboo products, we began our creative process by putting children and versatility at the core of the design. The Bugaboo Giraffe is ergonomic and incredibly practical, as it can adjust to and with children as they grow. We fused that with a clean, eye-catching silhouette that is harmonious enough to complement any interior — it’s sure to be a statement piece in every home for generations to come.”, says Simon de Jong, Lead Designer at Bugaboo.

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Timeless design

Gone are the days of children’s chairs being an eyesore at the table. The Bugaboo Giraffe has five colour options, so it can blend into any interior and is attractive for the whole family. The silhouette embraces the trademark practicality of Dutch design — it fuses form, function and convenience in one harmonious result.

blankElegant meets ergonomic

With its sleek aesthetic, the Bugaboo Giraffe sets a new standard for modern children’s chairs. Designed in collaboration with ergonomic experts, the five seating solutions are each optimised for the appropriate age and size: a newborn can relax in a natural position in the newborn set, or a toddler can comfortably sit in the chair with proper back and foot support.

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Adjustable and customisable

The Bugaboo Giraffe’s foot and seat rest can be adjusted in one second by simply clicking and sliding the frame, with no tools needed. It can be further customised with modular, snap-on accessories (sold separately) including a rocker frame, newborn set, baby set with a harness, toddler chair, dishwasher-safe tray, pillows and more. Messy meal? The frame can be easily wiped down with a damp cloth, while the cushions are machine washable.

blankSafe and secure

The pyramid structure and solid wooden legs make the Bugaboo Giraffe a sturdy design, so kids can wiggle around comfortably and safely. The chair can hold up to 100 kg/220 lbs, so it’s truly made for the whole family and can be enjoyed long after the newborn phase.

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Sustainably made to last

The premium and durable Bugaboo Giraffe is expertly crafted from FSC®-certified European Beechwood. All plastic parts are made from ISCC-certified bio-based materials, which means the Bugaboo Giraffe’s CO2 footprint is 61% lower than if it was made using conventional plastics.

 

About Bugaboo

Bugaboo designs award-winning pushchairs and parenting solutions, helping families create endless moments of fun and discovery at every step. After kickstarting a pushchair revolution more than two decades ago, Bugaboo continues to innovate across its complete range of products, which includes strollers, car seats, travel cots and accessories, designing each to be comfortable and easy to use. This means parents and children can enjoy endless moments of discovery, no matter where they go.

October 8, 2022
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